Customizing Your LinkedIn URL

Q&A from a network contact.

Q:- how did you get a spiffy, short link?
 aka How do I customize my LinkedIn page address?

A: follow these instructions from LinkedIn.
http://help.linkedin.com/app/answers/detail/a_id/87

There are several reasons why you should personalize it.

1. It makes it easier for someone to type in our LinkedIn URL if they are reading it off a business card, resume, flyer, etc.
2. It shows you are knowledgeable about modifying your LinkedIn profile.  Okay, maybe this only interesting to LinkedIn geeks like me.   There. I've said it.   
3. it makes it easier for YOU to remember it.  My LinkedIn URL is http://www.linkedin.com/in/brendameller/