Chance are you have goals. Personal goals. Professional goals. If you schedule your goals, you have a greater chance of keeping on track, right?
Same concept applies to your LinkedIn profile.
I know you're busy (I am, too), so I'll keep this post brief.
LinkedIn tip: review your LinkedIn profile once per quarter to ensure your skillset and achievements are up-to-date. Spend just 15 minutes reviewing your profile. Chances are, you will find something that could be updated.
Take this a step further, and set yourself a calendar reminder at the beginning of each quarter. You deserve to make this time for yourself. After all, your LinkedIn activities may help support you in your profession, which in turn will support your company, make your boss happy, etc. etc.
BONUS for you overachievers*: Look at other with your current or targeted job title for inspiration. See what they say about themselves. Your competition sees their profiles, so should you. Use the "Advanced" search feature to search for these individuals.
*If you are reading this blog, you are an overachiever.
Have you noticed some of the LinkedIn features you have been using for years have changed? No, you're not crazy and yes you are doing just fine on LinkedIn. They have evolved the platform based on usage patterns and in some aspects to adjust to their business model.
Hey - if you're like me, you have the basic (free) version of LinkedIn.Losing some features is the price you pay. If you upgrade, rumor has it that you get some additional perks, one of which being you can continue to request introductions to contacts, which us common folk (aka, those using the basic (free) version of LinkedIn) no longer have.
In addition, I received an email yesterday from LinkedIn stating they are planning to retire the LinkedIn Connected App on March 21.
Boo! This was a slick app that helped me stay in touch with my connections. They have indicated you can see all these updates (job changes, etc.) in the "My Network" tab of the LinkedIn app. But, it's not the same.
Ah, well. In this case, as is in many cases of LinkedIn changes, I've learned to roll with the changes. After all, there is no need to get upset when someone moves your cheese. It's their cheese. And they will move it again. Instead, I'll focus on the many positive features of LinkedIn that are helping me, and I'll continually be open to updates as they are rolled out on LinkedIn.
If you know me, I’m a huge advocate of LinkedIn for career and professional networking. Back in 2008, I used LinkedIn exclusively when I was making a career change. At the time, I was gainfully employed, working full time, with a family, and had no time to spend hours and hours using Monster or HotJobs to look for a new opportunity. Plus, you all recall that 2008 was THE WORST time to consider making a career change if your job was not in jeopardy. My competition was the hundreds and thousands of marketing professionals who had been laid off and could dedicate 40-50+ hours a week searching for a job.
Now? I use LinkedIn more as a working professional than I ever did as a job seeker. Through the years, I have discovered the ever-growing power of social media.
Social Media Karma
I’m a big believer in karma. Social media has been very good to me, so I believe in paying in forward by helping other people. Yes, I sometimes charge for LinkedIn training sessions, but those are few and far between. I mainly deliver LinkedIn training via webinars or in live sessions to non-profit or job seeker groups because I enjoy helping others. I’ve seen many people put these learnings into place which have resulted in career changes, new professional connections, and confidence in their LinkedIn abilities. But it's not because of what I teach them: I see it as unleashing what was there all along.